Objetivos

Know the key aspects of e-commerce and digital business.

Apply business strategies specific to the digital economy.

Define the most appropriate sales/purchasing processes for each sector.

Establish digital marketing and communication channels.

Promote branding and positioning on the Internet.

Contenido

Metodología

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

Para qué te prepara

With this Diploma in E-Commerce you will obtain the necessary training to start or advise in the creation of any e-commerce. You will be able to define and manage the different variables of digital marketing and communication, as well as select the best payment channels and secure systems. You will also be able to support the digital transformation process and the leap to e-commerce of any company.

A quién va dirigido

This Diploma in E-Commerce is aimed at professionals in the business management sector, as well as anyone who wants to start a digital business or online store. Also students who want to continue their training with a specialization in the digital field and companies that want to boost the digital transformation of their business.

Oportunidades profesionales

Among the main professional opportunities of this Diploma in E-Commerce are the main profiles related to business consulting, digital consulting, e-commerce management, online store management, e-commerce technician, marketing and communication technician. And in general, any commercial profile.