Objectives

Understand the fundamentals of graphic design and the phases of the creative process.

Master the basic elements of design and visual composition.

Explore creative thinking techniques and strategies to enhance creativity in design.

Acquire in-depth knowledge of color theory and its application in graphic design.

Master concepts and techniques related to typography in digital and print design.

Develop skills for the creation of coherent and effective branding and corporate identities.

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

The Graphic Design Specialization prepares you to tackle a wide variety of graphic design projects. It provides you with the skills and knowledge necessary to create reproducible and impactful designs that effectively communicate messages through carefully selected and designed graphic elements. Throughout the program you will learn to strategically apply creative techniques to solve design problems.

Who is it aimed at?

This Specialization in Graphic Design is aimed at graphic design students and professionals who wish to expand their knowledge and skills in specific areas such as color theory, corporate identity and the design of advertising materials. It is also ideal for entrepreneurial professionals seeking to develop their personal or business brand.

Career opportunities

The job opportunities of this Specialization in Graphic Design include positions as designers, corporate identity specialists, designers of advertising materials, as well as roles in marketing and visual communication areas in companies from different sectors. In addition, this training provides a solid foundation for undertaking graphic design projects.