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Curso de People Analytics

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About this course

This People Analytics Course is aimed at human resources professionals, managers and team leaders interested in acquiring knowledge in People Analytics and in the application of analysis tools in personnel selection processes, being able to unde...

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University degree

200 h

Online

8 ECTS (Créditos)

Titulacion

Qualification of Curso de People Analytics

University Degree in People Analytics Course with 200 hours and 8 ECTS credits by the Catholic University of Murcia.

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Objectives

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To understand the fundamentals of digital transformation and its implication in human resources management.

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Develop the digital competencies needed to adapt to new work models.

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Apply HR strategic management strategies aligned with the organization's objectives.

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Use big data and artificial intelligence techniques to optimize personnel selection processes.

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Evaluate the advantages and disadvantages of artificial intelligence in selection processes.

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Analyze and compare traditional selection processes with those that use artificial intelligence.

Why choose Curso de People Analytics?

Have you ever wondered why some companies manage to attract and retain the best talent, while others waste time and money on endless selection processes? No, it's not magic. It's not luck. It's something much more powerful: People Analytics.

This course is for you if you work in human resources, lead teams or are simply a curious person who wants to stop guessing and start basing your decisions on hard data. In this online course I will teach you how to use People Analytics to analyze, interpret and act on the data generated by your employees. What until recently was a luxury reserved for large multinationals with huge data departments, today is available to anyone. And when I say anyone, I mean anyone.

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Why should you learn People Analytics? I'm going to explain it to you with an example. Imagine you have a sales team and one of the sales people is falling behind. You might say "he doesn't have the right skills", or "maybe he's not motivated". But what if I told you that there is specific data that allows you to identify the real problem? Maybe the problem is not the salesperson, but that the training you gave him is not the right one, or his working day is not the best for his performance. People Analytics will allow you to discover that and much more.

This is not another one of those courses that fill your head with abstract concepts and you don't even know where to start when you sit down to apply them. No. Here we get to the point. Step by step, tool by tool, data by data. Everything you learn here can be applied the same day you finish each lesson. And the best part, you don't need to be an expert in numbers or an Excel wizard to understand it. It's designed so that anyone working in human resources or managing teams can apply it from day one.

At the end of this course, you'll have the ability to use People Analytics to:

  1. Improve the productivity of your team.
  2. Reduce employee turnover.
  3. Make decisions based on real data, not assumptions.
  4. Anticipate problems before they become crises.

And best of all, you'll do it in a simple and practical way. No technicalities that will make you dizzy, no endless spreadsheets that you don't even know where to start. What you will get here are practical and easy-to-use tools that will allow you to transform data into concrete and effective actions.

This is not just a nice theory that is useless. I'm not going to fill your head with abstract ideas. Here you learn really. This is as if you were given a magic recipe to have the perfect team and, best of all, the recipe works. Because it's based on data, and data doesn't fail.

Some will tell you that success in human resources is based on intuition or experience. But the truth is that in today's world, the best decisions are those that are based on data, not assumptions. So, if you want to stop wasting time and money on decisions that get you nowhere, if you want to start acting with the certainty that every action you take is backed by real evidence, then this course is for you.

Also, don't worry if right now you're thinking, "But I don't even know how to make a table in Excel!" This course is designed for you too. You don't need to be a technology expert or a professional data analyst to learn People Analytics. From the first module, we'll walk you through step-by-step so you can apply everything you learn immediately.

With this People Analytics course you will learn to:

  • Collect and analyze data about your employees' performance.
  • Interpret results to make better decisions.
  • Predict behavioral trends in your team.
  • Optimize processes for selecting, training and retaining talent.

Talent management is no longer a matter of intuition and has become a data-driven science. If you don't jump on the bandwagon now, others will do it before you and you'll be left behind. Do you really want to keep playing the guessing game in managing your team?

Sign up today and start transforming the way you work with People Analytics. This is not just another course. It's the tool that will make you the person everyone wants on their team. If you do it right, and believe me, with this course you will do it right, you will start seeing results sooner than you think. But watch out, the data doesn't lie: every day that goes by without using People Analytics, is a day you're falling behind.

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Content

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Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

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What does it prepare you for?

This People Analytics course prepares you to understand and apply the principles of People Analytics in the context of digital transformation. You will learn to develop digital competencies, design HR management strategies, use big data and artificial intelligence techniques in selection processes and promote algorithmic non-discrimination by facing current and future challenges in the human resources field.

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Who is it aimed at?

This People Analytics Course is aimed at human resources professionals, managers and team leaders interested in acquiring knowledge in People Analytics and in the application of analysis tools in personnel selection processes, being able to understand the impact of digital transformation in human resources management.

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Career opportunities

Thanks to this People Analytics Course, you will be able to work as a People Analytics specialist, human resources consultant, recruitment manager or data analyst in companies and organizations looking to harness the power of data analytics in their human resources management processes. You will also be able to work in digital transformation consultancies.

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