Objectives

To know what are the elements of corporate identity.

To know what brand communication consists of and through which channels it can be carried out.

To study the role of communication in crisis management.

To assimilate the objectives of event organization.

To know what is protocol and what are the types of protocol.

To study the different types of clients and how to satisfy them.

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

The Diploma in Institutional Image and Event Organization prepares you to obtain specific knowledge in communication and corporate image, as well as in event design. You will learn about corporate identity, as well as analyze which are the different protocols that favor the organization of events, and thus know which of them is the most appropriate for your event, so you will achieve a resounding success!

Who is it aimed at?

This Diploma in Institutional Image and Event Organization is aimed at all those who are responsible for the development and organization of events. It is also aimed at all those people who wish to know how events are managed and who want to obtain tools that will help them to achieve excellence in these events.

Career opportunities

Among the main professional opportunities offered by this Diploma in Institutional Image and Event Organization are the possibility of becoming a corporate events coordinator, protocol advisor, congress organizer, event director, director of institutional relations, among others.