Objectives

Define the different business models and their evolution thanks to the new technological environment.

Elaborate a digital business plan

Design marketing strategies: price, product, communication and distribution.

Define the working models in a digital environment.

Determine the figure of the Community Manager

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

With this Diploma in Business Administration you will be prepared to manage and direct business projects that adapt to the new digital environment of companies. The different management departments of companies are looking for professionals who allow them to orient their business model to an increasingly digitized and efficient management, thus achieving a vital differentiation in an increasingly competitive world.

Who is it aimed at?

Our Diploma in Business Administration is aimed at business management professionals who wish to take responsibility for the digital transformation of their companies. It is also the ideal tool to lead digitization projects or if your idea is entrepreneurship and bet on new market models.

Career opportunities

The job opportunities that the Diploma in Business Administration can provide you are in different positions in the management of the company as Innovation Manager, Business Consultant, Director of Digital Transformation, etc. It can also serve as complementary training if your intention is to undertake in the business and management world.