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Home / FACULTAD DE BUSINESS MANAGEMENT / Master in International Marketing
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This Master's Degree in International Marketing is aimed at all those professionals in the sector who wish to continue their training in the field, as well as people who want to work professionally in the international marketing environment.
See moreUniversity degree
1500 h
Online
5 ECTS (Créditos)
Double Degree: - Master's Degree in International Marketing with 1500 hours issued by EDUCA BUSINESS SCHOOL as a Business School Accredited for the Provision of Higher Postgraduate Training, with International Professional Validity - University Degree in International Law and Foreign Trade with 5 ECTS University Credits. Continuing Education and Training, which can be included in job vacancies and competitive examinations of the Public Administration.
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Subscribe nowIdentify the marketing variables for decision making in the internationalization of the company.
Analyze the characteristics of the company's products and/or services and competitors to propose strategies and actions related to international product policy.
Analyze the variables that influence the price of products and/or services in international markets, in order to design an international pricing policy appropriate to the company's strategies and objectives.
Identify the variables that influence the international communication policy, in order to design and execute the necessary actions for the achievement of the objectives and the development of the organization's strategies.
Analyze the structure of distribution in international markets, in order to select the most appropriate forms of access and distribution channels for the company's policies and strategies
Elaborate a basic report, briefing, of products/brands for the development of an international marketing plan
I'm going to introduce you to something that will blow your mind. International Marketing. Two words that, although short, contain the potential to completely change your life and your career. So I'm going to tell you something you probably haven't considered yet: How much is it worth to you to have a degree that allows you to stand out in the fierce global business world?
You're here, reading this text, because something inside you wants more. Not just more knowledge, no. You want power, influence, recognition. And let me tell you that this master's degree is the path that will take you there.
I'm going to explain why.
You could spend years reading books on marketing, taking online courses or even learning from top YouTube gurus. But that won't give you what this Master's Degree in International Marketing can: the practical experience and real tools to position yourself in the global marketplace.
This master's degree is not dead theory or outdated data. Here, you will learn the marketing strategies that multinationals are already mastering, the tactics that the world's most powerful brands apply to conquer entire countries, and not only that, but you will also understand how to adapt those strategies to new consumer trends and behaviors. This is not just training; it is an investment in your future, in the future you want.
You probably think that only large multinational companies need international marketing. Wrong! Today, any business, regardless of size, can sell anywhere in the world. What you need is knowing how to do it, and that's what you're here for. From small startups looking for new markets to giants looking to conquer continents, this master's degree will give you the strategic vision to compete globally.
Here you'll learn from the basics, but you'll do it as a professional who's ready to take control. If you've dreamed of launching your own product globally, this is the knowledge you've been missing. You're no longer going to be just another one of the bunch, fighting for a piece of the local market. You're going to be the one who looks at the whole world and says, "This can all be mine."
Yes, one year. That's the time you need to come out completely refreshed, ready to devour the international market.Why 12 months? Because there is no time to waste. This program is designed to impulse you. Let's cut to the chase: digital marketing, international market analysis, global expansion strategies, business negotiation and large-scale e-commerce. Not only that, it also explores the cultural and economic differences that influence how you sell and how you are perceived.
Imagine the following: you are sitting in a high-level meeting, surrounded by executives who are handling figures of eight zeros. They are all discussing how to take their products to Asia, how to penetrate the European market. And you, with a smile on your face, present the perfect strategy. You have prepared for this moment and, best of all, you are no longer a spectator. You are now the leader.
I'm not going to lie to you. This master's is not for everyone. It's not for those looking to do things "the way they've always been done." Nor is it for those who are content to be mediocre. This master's degree is for ambitious people, for those who understand that the world is changing at a dizzying pace and who don't want to be left behind.
This master's degree is for you.
This master's degree is not just a bunch of boring lessons and papers. Here you take away something much more valuable:
Did you know that companies value professionals with international experience more? Exactly, you will be more attractive to the big players in the market.
This is the time to invest in you. Don't let another day go by thinking about what you could have done. The decision is right here, in front of you, and believe me when I tell you that this master's degree has the power to change everything. It's not an empty promise, it's a real opportunity.
Don't keep playing in the minor leagues. Take the leap. International marketing is your next masterstroke. And it all starts with one step: enrolling in this master's program.
Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.
The Master in International Marketing prepares you to have a broad vision of the international marketing environment, specializing in appropriate marketing policies and negotiation strategies in the buying and selling process.
This Master's Degree in International Marketing is aimed at all those professionals in the sector who wish to continue their training in the field, as well as people who want to work professionally in the international marketing environment.
After completing this Master in International Marketing Online, you will have acquired the skills to work professionally in the trade sector. Specialize in the management of international marketing projects for all types of companies and organizations.
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