Objectives

To know the different online business models.

Study the online buying process.

Understand digital customer behavior.

To design loyalty strategies in e-commerce.

Manage and plan the activities of an ecommerce.

Apply digital marketing tools for the success of an ecommerce.

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

With this Diploma in Ecommerce you will acquire the necessary skills to manage an ecommerce successfully and increase the revenue of an online business. You will be able to lead ecommerce projects, designing online marketing strategies and knowing in depth the digital customer. In addition, you will study the different phases of the online purchasing process in order to improve results.

Who is it aimed at?

This Diploma in Ecommerce is aimed at business or marketing graduates who want to develop their professional career in the field of e-commerce and digital marketing. It is also a perfect complement for entrepreneurs in any sector who want to create their own digital business.

Career opportunities

The professional opportunities of this Diploma in Ecommerce are: ecommerce management, ecommerce specialization, entrepreneurship, startup management, online account manager, Trade Marketing Manager Online, Digital Business Development Manager, Ecommerce Project Manager, Ecommerce Strategist, Ecommerce Manager, Ecommerce Manager, Key Account Manager...