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Master in Digital Business

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About this course

This Official University Master in Digital Business is aimed at professionals, executive managers and all those interested in acquiring and developing skills for the management of digital companies, companies that must drive the digital transfor...

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University degree

1500 h

Online

60 ECTS (Créditos)

Titulacion

Qualification of Master in Digital Business

Double Degree: - Official Title of Official University Master's Degree in Digital Business issued by the e-Campus University accredited with 60 University ECTS. Its completion will entitle the student to obtain the corresponding Official Master's Degree, which can enable the completion of the Doctoral Thesis and obtain the title of Doctor / a. - Master's Degree in Digital Business with 1500 hours issued by EUROINNOVA INTERNATIONAL ONLINE EDUCATION, member of the AEEN (Spanish Association of Business Schools) and recognized with academic excellence in online education by QS World University Rankings.

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Objectives

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Acquire the knowledge to manage digital products.

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Know the different digital business models.

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Develop a strategy to enhance your digital business.

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Understand the importance of ecommerce, operation and impact in today's reality.

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Learn to manage strategies in social networks and their different advertising platforms.

Why choose Master in Digital Business?

The future is waiting for you! Are you in or are you missing out?

If you've made it this far, you've already realized one thing: the Digital World is here to stay. And if you don't catch up, you'll be left watching others overtake you in the business world while you continue to miss out on the full potential it has to offer.

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Now, let me guess...
You know you need that push to get to the next level. Whether it's because your business has been stagnant for a while or because you know your competition is going digital, the Master's in Digital Business is the opportunity to get your act together and take it to the next level. And no, I'm not exaggerating.

Let me tell you something else: this master's degree is not for everyone. It's not for those who prefer to remain comfortably ensconced in routine. It's for those who know that business is changing at an accelerated pace and want to surf the wave, instead of sitting on the shore watching the train slip away.

What are you going to learn here that you can't learn elsewhere?

Look, the truth is that there are thousands of training programs out there that will promise you the moon, but in the end, you're left with a bunch of useless theory and zero practical results. Sound familiar? Well, forget about that. Here you will learn everything that will really work to launch or transform your business into the digital arena. No boring lectures or professors who have no idea what it's like to go out into the real battlefield.

This master's degree is designed for you to master the key areas of digital business:

  • Digital Marketing Strategies that SELL: No empty theories, here we talk about how to generate real sales. From social networks to email marketing.
  • Digital Project Management: You will learn how to lead teams, manage digital tools and above all, how to make the most of your time and resources.
  • E-commerce and online sales platforms: Want to know how Amazon dominates the world? Well, here we are going to show you. And also how you can apply these techniques to your own project.
  • Web analytics and data-driven decision making: What you don't measure, you don't improve. Here you will learn to read the numbers to make intelligent and optimized decisions.

We won't bog you down with boring theory

Here you will leave with tangible results. From day one, you'll put into practice what you learn, because it's about doing, not memorizing. What does this mean for you? That when you finish the master's degree, you won't just have a nice title to hang on the wall (which also, of course), but you'll have the tools to take action from minute one.

Who is this master's degree for?

Let's cut to the chase: this master's degree is for you if...

  • You are an entrepreneur or businessperson who has already tried things but hasn't managed to fully digitize.
  • You work in a company and want to lead the digital transformation of your team.
  • You would like to jump from a mediocre job to a career in the digital business world.
  • Or you simply want to upgrade because you know that staying behind is not an option.

The important thing here is that you are hungry for success, because you are going to have to apply yourself. If you think this is just another little course where it's enough to do just enough, you'd better look for another master's degree.

Why should you choose this master's degree and not another?

Simple: this master's degree is made by professionals who live day-to-day digital business. They are not academics who have only read books; they are people who are in the battlefield, entrepreneuring, innovating and leading digital companies.

Here we do not come to tell you what others say. We come to show you what we have proven that WORKS.

Also, we are not going to fool you with promises of easy success. Digital business is demanding. But if you do what we teach you here, you're going to have the mindset and tools to split the corduroy in this new world. No more, no less.

What will you take away at the end?

  • A accredited degree that will open many doors, whether you want to strike out on your own or seek positions in top-level companies.
  • Knowledge applicable from day one.
  • A network of contacts that will be your passport to new opportunities.
  • And best of all: a new way of thinking, focused on taking advantage of every opportunity in the digital environment to take your business (or your career) to the next level.

Last call: Are you joining or are you still watching from the sidelines?

The ball is in your court. You can keep reading a thousand articles about what you should be doing, or you can get down to work and join the Master in Digital Business. Because I assure you that if you don't take action now, you will continue to watch others take off while you stand by and watch.

And now tell me: Are you ready for change?

Are you ready for change?

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Content

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Methodology

Con nuestra metodología de aprendizaje online, el alumno comienza su andadura con nosotros a través de un campus virtual diseñado exclusivamente para desarrollar el itinerario formativo con el objetivo de mejorar su perfil profesional. Las horas de teleformación realizadas en el Campus Virtual se complementan con el trabajo autónomo del alumno, la comunicación con el docente, las actividades y lecturas complementarias y la labor de investigación. El Proyecto Fin de Máster se realiza tras finalizar el contenido teórico-práctico en el Campus que será calificado con una puntuación entre 0-6 puntos. Finalmente tendrán que realizar un examen oficial de forma presencial en español de cada una de las asignaturas del máster, pudiendo realizarse en la sedes de Madrid o Bogotá o en cualquiera de las sedes de la Cámara de Comercio con la que la Universidad tiene un convenio para la realización de las evaluaciones presenciales. Actualmente estos exámenes se están realizando de forma online excepcionalmente por la situación de Covid.

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What does it prepare you for?

The Official University Master in Digital Business prepares you to learn how the different digital business models work, how to manage them, design a strategy to help you enhance and differentiate your personal brand within the digital market. Thanks to this training you will acquire the necessary skills to develop in e-commerce and position your company in the most popular internet search engines.

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Who is it aimed at?

This Official University Master in Digital Business is aimed at professionals, executive managers and all those interested in acquiring and developing skills for the management of digital companies, companies that must drive the digital transformation or for those who wish to start their own business and take into account the importance of the digital model.

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Career opportunities

The professional opportunities of the Official University Master in Digital Business are diverse and all of them related to the business world and the Internet: Digital project management, e-commerce manager, Business consultant, business advisor, responsible for communication in networks, digital sales, prepares you as general manager to transform digital business models, etc.

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