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Home / FACULTAD DE MARKETING DIGITAL / Strategic Communication Program

Strategic Communication Program

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About this course

University degree

96 h

Online

Qualification of Strategic Communication Program

Degree in Strategic Communication Program issued by Euroinnova International Online Education in collaboration with the Center for Continuing Education of the Graduate School of the Continental University.

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Objectives

Master basic communication theory.

Understand key functions of communication media.

Manage digital communication principles.

Apply image in strategic communication.

Introduce corporate communication.

Execute face-to-face communication techniques.

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

The Strategic Communication Program prepares you to effectively address the challenges of business communication. You will learn to design impactful messages through the study of digital communication and corporate image. You will focus on developing skills for face-to-face and non-face communication, as well as for the management of social networks. Students will acquire tools to dialogue, debate and argue with clarity, enhancing audiovisual communication as a strategic resource.

Who is it aimed at?

The Strategic Communication Program is designed for professionals and students who wish to enhance their communication skills, ranging from digital communication to face-to-face and non-presential corporate communication. Ideal for those who seek to master image and dialogue as tools of impact, as well as to take advantage of the power of media and social networks in today's business environment. Suitable for those who aspire to complement their training with practical knowledge in effective and audiovisual communication.

Career opportunities

With the Strategic Communication Program, you open doors to roles such as Community Manager, Corporate Communication Specialist, Digital Communication Expert, or Image Consultant. With skills in digital media, non-presential communication, and audiovisuals, you will be equipped to lead the business narrative in the digital era.