Objectives

Develop the main facets of digital marketing.

Understand how to define and develop the entire sales process successfully in e-commerce.

Know how to build customer loyalty through e-commerce.

Content

Methodology

Entre el material entregado en este curso se adjunta un documento llamado Guía del Alumno dónde aparece un horario de tutorías telefónicas y una dirección de e-mail dónde podrá enviar sus consultas, dudas y ejercicios. La metodología a seguir es ir avanzando a lo largo del itinerario de aprendizaje online, que cuenta con una serie de temas y ejercicios. Para su evaluación, el alumno/a deberá completar todos los ejercicios propuestos en el curso. La titulación será remitida al alumno/a por correo una vez se haya comprobado que ha completado el itinerario de aprendizaje satisfactoriamente.

What does it prepare you for?

This Diploma in E-commerce and Digital Marketing prepares you to know how to apply professionally or personally the main techniques of online communication, digital marketing, and e-commerce, developing step by step tools such as inbound marketing, copywriting, SEO, SEM. You will be able to apply the latest trends to boost sales through the Internet and develop successful digital businesses.

Who is it aimed at?

This Diploma in E-commerce and Digital Marketing is a must for professionals related to digital marketing, e-commerce experts, entrepreneurs and consultants. It is also ideal for sales and digital business enthusiasts who want to specialize and master the opportunities offered by the new business paradigm.

Career opportunities

Career opportunities after completing this Diploma in E-commerce and Digital Marketing include positions such as Marketing and Advertising manager, e-commerce expert, trade marketing specialist, CRO specialist, inbound marketing technician, SEO specialist, SEM, and digital marketing and e-commerce consultants for companies in any sector.